Rick Ross recently made an appearance on “The Breakfast Club,” where he shared insights about his upcoming VH1 show, “Signed,” as well as his relationships with artists like Meek Mill and the evolving landscape for female rappers in the industry. The show, which premieres on July 26 at 9 PM, promises to be unique, featuring an array of talented artists, both male and female. Ross emphasized that this project is a genuine investment in the artists’ futures, stating, “We putting our own bread up for this,” highlighting his commitment to nurturing talent.
During the interview, Ross discussed the challenges of breaking new artists in today’s fast-paced music industry. He indicated that success now hinges on whether an artist can deliver something fresh and in demand, rather than relying solely on traditional measures of talent. “If you’re giving the streets what they want… you either got something that’s hot or you don’t,” he remarked, referencing his own experiences with artists like Meek Mill and Wale.
The conversation also veered into the realm of female artists, where Ross acknowledged the need for strong female representation in rap. He mentioned his previous collaborations with female rappers but admitted that he has held back from signing them due to concerns over managing the complexities of business relationships. “I feel like I would end up messing the business up,” he confessed, though he expressed a willingness to support and mentor young female talent if they show promise.
The dialogue took a personal turn when Ross reflected on his health journey and the importance of maintaining a balanced lifestyle, particularly in light of his health scare two years ago. He shared the significance of healthy eating and workouts in his life, even while maintaining his love for Wingstop, a brand he has invested in. “It’s more than just business to me,” he said, underlining how personal connections to his ventures drive his success.
As the conversation shifted back to the music industry, Ross addressed the idea of music being too disposable in today’s market. He noted that artists must strive to create impactful music that resonates with listeners beyond the initial hype. “We got to make sure the music that much more powerful,” he asserted, reinforcing the idea that quality should always trump quantity.
In discussing his relationship with Meek Mill, who is set to release a new album soon, Ross expressed pride in his protégé’s growth and resilience. He highlighted the importance of mentorship in the industry, particularly for younger artists navigating their careers amidst external pressures. “I want to see my little bro shine,” Ross said, emphasizing his desire to support Meek in his endeavors.
Ross’s appearance on “The Breakfast Club” not only showcased his entrepreneurial spirit but also his commitment to uplifting the next generation of artists. With “Signed” on the horizon, he aims to provide a platform for diverse voices in music, creating an opportunity for talent to flourish in an increasingly competitive environment. As the music landscape continues to evolve, Rick Ross remains a prominent figure, ready to guide new artists toward success while staying true to his roots.